Google Ads Campaign for E-commerce Sales
This project focused on developing a Google Ads strategy for an e-commerce business seeking to promote its products and attract potential buyers through paid search and other suitable Google advertising placements. The campaign approach began with understanding the product catalog, target audience, sales objectives, and available budget. Depending on the business setup and eligibility, the […]
Google Search Ads for Service-Based Businesses
Conversion tracking was also considered so that meaningful actions could be measured where the necessary tracking setup was available.